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FARMERS REACH 800,000 CONSUMERS IN 1 DAY
It's amazing what one morning in a TV studio can do. Two
CommonGround volunteers recently appeared on 25 television, radio and blog
outlets, informing consumers in major media markets such as Boston, Detroit
and Minneapolis about the truth behind today's agriculture.
Kristin Reese, from CommonGround Ohio, and LaVell Winsor, of
CommonGround Kansas, settled into a St. Louis TV set starting at 7 a.m.,
and gracefully handled interviews, many of them on live TV shows, for the
next four hours. They answered questions about everything from organic food
to GMO food safety, and took every opportunity to talk about the values and
care that America's farmers bring to the country's food supply.
While most of the interviews were friendly and informative,
a live TV interview on WJBK in Detroit presented a challenge. The reporter
presented a sensational picture of GMO foods by playing a clip about
research conducted on biotech foods from a naturopathic doctor. Reese and
Winsor were prepared with the facts. They cited the fact that groups such
as the World Health Organization say that no effects on human health have
been shown as a result of the consumption of biotech foods. They also
discussed the benefits of biotechnology for food security and the
Reese and Winsor opened the barn doors, offering themselves
and their fellow CommonGround volunteers as a resource for consumers. As
Winsor stated a number of times in her interviews, most Americans are two
or three generations removed from farming, so naturally they have questions
and concerns about how their food is grown and raised.
CommonGround volunteers work to build trust in agriculture
by having open conversations and sharing the true story of today's farming.
Thanks to support from America's soybean and corn farmers through their
checkoffs, they've reached millions of consumers with their stories and the
facts. Sixteen states participate in the grassroots CommonGround movement,
with 85 volunteer spokeswomen. Because of the passion of these farm women
to reach urban consumers with the truth, CommonGround continues to grow.
To view available interviews, click on the links below.